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Politics Social Humaniora Technology

Transportasi Persaingan Sempurna

Jika hal ini akan terdengar ironis bagi Anda, saya menulis tulisan yang Anda baca ini di dalam sebuah taksi yang cukup terkenal—warnanya biru—dan terjebak macet di tengah hujan. Sempurna.

Kemarin, Jakarta digoyang aksi unjuk rasa dari pengemudi angkutan umum, yang kelihatannya mayoritas berasal dari pengemudi taksi. Tuntutannya? Meminta agar pemerintah melarang layanan transportasi berbasis aplikasi dalam jaringan (LTBA, rumit? online application transportation service). Alasannya, karena tidak saja dianggap ilegal, keberadaan mereka juga dipandang menggerus ladang penghasilan mereka.

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Books Technology

Why Indonesians Have Failed to Embrace E-Books

This morning, Michael Kozlowski of Goodereader.com published an article, “Indonesians have failed to embrace e-books”. In that short article, he talked about the Indonesians’ apparent lack of interest in electronic books.

That is true, except that I was hoping to see a different set of explanation.

Being an Indonesian myself, and an avid reader of electronic books, let me give you my take on this issue.

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Technology

Misunderstanding Steve (Or: Steve Would Be Happy with Apple Pencil)

Cue the ‘who wants a stylus?’ meme.

Yesterday, Apple held a keynote to launch new iterations to three of its product lines: the iPhone (the new 6s and 6s+), the iPad (the new iPad Pro), and also the newest Apple TV. While generally liked (I like them, mostly), controversies just bound to happen.

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Technology

Jony Ive on Design [Quote]

As industrial designers we no longer design objects. We design the user’s perceptions of what those objects are, as well as the meaning that accrues from their physical existence, their function and the sense of possibility they offer. […] It’s also very inhuman and very cold. Because of the industry’s obsession with absolutes, there has been a tendency to ignore product attributes that are difficult to measure or talk about. In that sense, the industry has missed out on the more emotive, less tangible product attributes. But to me, that is why I bought an Apple computer in the first place. That is why I came to work for Apple. It’s because I’ve always sensed that Apple has a desire to do more than the bare minimum. It wasn’t just going to do what was functionally and empirically necessary. In the early stuff, I got a sense that care was taken even on details, hard and soft, that people may never discover.

– Sir Jonathan Ive, SVP of Design, Apple

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Technology

The Cook Doctrine

There is extraordinary breadth and depth and tenure among the Apple executive team. We believe that we are on the face of the earth to make great products and that’s not changing. We are constantly focusing on innovating. We believe in the simple not the complex. We believe that we need to own and control the primary technologies behind the products that we make, and participate only in markets where we can make a significant contribution. We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups which allows us to innovate in a way that others cannot. We have the self-honesty to admit when we’re wrong  and the courage to change. And I think regardless of who is in what job those values are so embedded in this company that Apple will do extremely well.

Tim Cook, CEO of Apple Inc.